Create Instagram Videos Online with Ease

Create your next video with our Instagram video maker - no professional skills are required. Share powerful stories with customizable templates, single-click branding and an intuitive video editing platform.

Create Instagram videos
Create Instagram Videos Online with Ease
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3,000+ companies already trust us.

Create Instagram Videos in Less than 15 Minutes!

With over 1 billion monthly active users — half of which are under 34 years old — Instagram has a lot to offer for most companies, including yours. That’s why creating Instagram videos is no longer an option for fast-growing brands.

With PlayPlay’s Instagram video maker anyone can create captivating videos for their feed, stories or reels. Add your branding, photos, video clips, voice-overs, dynamic effects and more to your videos in minutes. Rediscover the power of Instagram videos by turning your browser into a full video production studio.

Create Instagram videos

Our Instagram Video Templates

Engage your audience with our trendy Instagram video templates.

Browse Instagram templates

Browse templates

How to Make an Instagram Video

How to Make an Instagram Video

How to Make an Instagram Video
  1. 1 Upload your videos on PlayPlay
    Log in to PlayPlay and select “new video” to start your Instagram video from scratch or use one of our pre-made fully-customizable video templates. Import the video of your choice by choosing it from your files or drag and drop it to the platform. You can also select from a range of videos in our royalty-free library.
  2. 2 Choose the correct format
    To pick the right Instagram video format, simply click on the "format" option in the sidebar menu. We recommend using the story/vertical format for Instagram stories and reels or the square format for your newsfeed.
  3. 3Personalize your Instagram video
    Boost your social media engagement by adding logos, transitions, text, emojis, subtitles, voice-overs and music straight to your videos. Change the text color and position, and customize your intro and outro videos all in one platform.
  4. 4Download and share your video
    Download your video in high definition MP4 format and share it with your audience on Instagram in minutes! It’s that simple.
Create Instagram videos

Select the Perfect Instagram Video Format

To help you meet all your communication needs, PlayPlay has made it easy to select the right video template. By clicking on the "format" button in the sidebar menu, you will have access to all approved format types. We recommend selecting the vertical or story format for Instagram stories and reels or the square format for posting on your newsfeed. This way you can ensure no aspects of your Instagram videos are missed!

Make beautiful Instagram videos online

Boost Your Creativity with Stock Videos

With access to millions of pre-licensed stock HD videos, images and GIFs as well as, 100s of royalty-free soundtracks your videos will be powered by creativity. Save time and money on intricate video shoots and don’t worry about learning video editing skills. Simply choose the perfect stock footage for your video’s goals and start crafting your content. Creating captivating brand videos has never been easier.

Instagram video templates to engage with your audience

Edit Your Instagram Videos Easily on One Platform

Edit your videos like a pro thanks to PlayPlay’s intuitive software. Cut and merge your videos and audio, highlight key moments with music of your choice, adjust sound, add text, logos, your brand colors and much more in minutes. Edit your video entirely on our platform, from start to finish. Are you ready to reach your audience?

Create beautiful Instagram videos quickly and easily online

Communicate with video

Speak directly to your audience with video. PlayPlay’s intuitive video creation platform enables marketing and communication teams to turn any message into a memorable video with ease. No previous editing experience needed.

Start your free trial now
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Frequently Asked Questions

Have questions? We’re here to help.

What is the best video maker for Instagram?

PlayPlay is a video creation platform that can help you create unique and branded Instagram videos in just a few minutes. It's a complete video creation tool powered by many features — including customizable templates and a drag-and-drop interface. PlayPlay allows you to create professional Instagram videos without any technical skills!

How can I make a video for Instagram?

Create Instagram videos quickly and easily with PlayPlay’s video editing tool. Upload your own media or pick some from our premium stock library, choose a template and customize it by adding text, logos, emojis, transitions, subtitles, music and more! Download and share. It’s that simple.

Does Instagram have a video editor?

Instagram doesn't have a video editor, it only allows you to record videos in the app or upload pre-recorded videos from your device. However, Instagram does have a basic editor built into its video reels function. Nevertheless, the editing functionalities are very limited and unsuitable for most branded videos.

For best results, we recommend using PlayPlay's video creation platform to help you create professional-looking enterprise-level videos without technical skills. Our tool is packed with templates and features for fast and effective Instagram video creation!

How can I make an Instagram video with pictures and music?

With PlayPlay, you can create Instagram videos from pictures and music in minutes. Upload your images or choose from our royalty-free image library. Then choose your templates and start editing the video. Add music, sound-effects and voice-overs to highlight key moments. Download and share!

What our customers say about PlayPlay

Hannah Jelliman

Hannah Jelliman

Senior Marketing Manager

@

Whereby

〝We love how quick and easy it is to create social media videos, allowing us to keep our content fresh and exciting without taking up too much time and resources.〞

Tania Rahman

Tania Rahman

Social Media Director

@

Fast Company

〝PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.〞

Marine Jorge

Marine Jorge

Brand and Content Communications Officer

@

Covéa

〝Now I can edit videos and manage the branding with my colleagues — making our videos much more authentic. It’s a pleasure every day!〞

Hannah Jelliman

Hannah Jelliman

Senior Marketing Manager

@

Whereby

〝We love how quick and easy it is to create social media videos, allowing us to keep our content fresh and exciting without taking up too much time and resources.〞

Tania Rahman

Tania Rahman

Social Media Director

@

Fast Company

〝PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.〞

Marine Jorge

Marine Jorge

Brand and Content Communications Officer

@

Covéa

〝Now I can edit videos and manage the branding with my colleagues — making our videos much more authentic. It’s a pleasure every day!〞

Mylène Béard

Mylène Béard

Inbound Marketing Officer

@

Ziegler Group

〝It barely takes half an hour to create a video that looks great, modern, and dynamic!〞

Tobias Gimpl

Tobias Gimpl

Communications Lead

@

Axa Partners

〝ANYONE can use PlayPlay. It has helped us immensely in industrializing our video production.〞

Alexis Bernard

Alexis Bernard

Head of Social Media

@

Crédit Agricole

〝80% of our social media content is now made with PlayPlay.〞

Mylène Béard

Mylène Béard

Inbound Marketing Officer

@

Ziegler Group

〝It barely takes half an hour to create a video that looks great, modern, and dynamic!〞

Tobias Gimpl

Tobias Gimpl

Communications Lead

@

Axa Partners

〝ANYONE can use PlayPlay. It has helped us immensely in industrializing our video production.〞

Alexis Bernard

Alexis Bernard

Head of Social Media

@

Crédit Agricole

〝80% of our social media content is now made with PlayPlay.〞

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Courtney D. Rozell

Courtney D. Rozell

Finance of America Reverse

PlayPlay is incredibly easy to use, has an intuitive perspective with AI technology, and offers a great solution for our training and marketing needs. We love this product!

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Nate Goold

Nate Goold

The University of Kansas Health System

With its AI features and templates, PlayPlay allows me to quickly create simple, dynamic videos without having to use complicated software. It’s helped me increase my content output, as well as reach and engagement on Reels.

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Sarah Hirsch

Sarah Hirsch

Gundersen Health System

Since PlayPlay, we've increased video views on our social media platforms by over 165% quarter over quarter.

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Nicolas Ospina Ramirez

Nicolas Ospina Ramirez

Schneider Electric

PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!

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Charlotte Desvignes

Charlotte Desvignes

Bio Rad

"Before PlayPlay, I was thinking, ‘Creating videos is not my job, I can’t do it’. And when I watched the platform demo, I thought ‘that, I can do’"

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Alexis Bernard

Alexis Bernard

Crédit Agricole

〝80% of our social media content is now made with PlayPlay.〞

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Tobias Gimpl

Tobias Gimpl

Axa Partners

〝ANYONE can use PlayPlay. It has helped us immensely in industrializing our video production.〞

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Tania Rahman

Tania Rahman

Fast Company

〝PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.〞

PlayPlay Icon
Courtney D. Rozell

Courtney D. Rozell

Finance of America Reverse

PlayPlay is incredibly easy to use, has an intuitive perspective with AI technology, and offers a great solution for our training and marketing needs. We love this product!

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