How to Create Day-In-the-Life Videos and Examples to Inspire You

The simple act of sharing your daily routine has become one of the most powerful ways to connect with an audience online. Day-in-the-life videos work because they're real, relatable, and refreshingly honest in a sea of heavily curated content.

In this guide, we’ll walk you through how to create a compelling day-in-the-life video (even without fancy gear), plus share creative examples to inspire your next one.

What is a day-in-my-life video? 

A day-in-my-life video is a vlog-style format that takes viewers through your daily routine, from morning to night. It’s designed to give an authentic, behind-the-scenes look at what your typical day looks like—whether you’re a student, creator, or professional.

These videos often mix personal and work moments, showing how you balance different parts of your life. You might include your morning routine, commute, work tasks, meals, errands, hobbies, or downtime in the evening. The goal isn’t to show a “perfect” day but to share relatable, real moments that connect with your audience and showcase your personality.

Because of their authenticity, day-in-my-life videos work well for brands, helping potential customers, partners, or hires see your company culture in action. 

8 Day-in-the-life videos you can try 

Here are eight simple and engaging day-in-my-life video ideas to try for your brand. 

1. A day in the life of a [role]

Best for: Instagram

Idea overview: An employee documents their typical day — from morning routines to work highlights and personal downtime — to show what life is really like in their role. The video could mix short clips of work tasks, team interactions, and candid moments outside of work, creating an authentic and relatable story.

Why it works: It gives audiences a genuine look inside your organization through an employee’s perspective. This kind of storytelling humanizes your brand, builds trust, and gives potential hires or clients a feel for your company culture. It’s also highly engaging on Instagram, where short, visually appealing, behind-the-scenes content performs well.

2. Remote work edition 

Best for: Instagram and TikTok

Idea overview: If your company operates in a hybrid or remote setup, this video can spotlight what employees’ work-from-home days actually look like. Show snippets of their morning routines, cozy home office setups, video calls, and how they balance focus time with personal breaks. You can even highlight how your team stays connected virtually—through Slack huddles, online check-ins, or fun remote traditions.

Why it works: It brings your company culture to life in a modern, relatable way. Viewers get to see how flexibility and work-life balance play out day-to-day, making your brand more approachable and appealing, especially for potential hires looking for a healthy remote culture.

3. First week at [company name]

Best for: LinkedIn, Instagram, and YouTube Shorts

Idea overview: Follow a new hire through their first week at your company. Capture moments like onboarding sessions, meeting teammates, setting up their workspace, joining their first project, or grabbing coffee with colleagues. The video can be self-filmed by the employee or edited together with short clips from different team members welcoming them.

Why it works: It’s a warm, authentic way to show what joining your company feels like. Prospective candidates get a sense of your onboarding process, culture, and team energy. It also reinforces transparency and approachability—two traits that make your brand more attractive to top talent.

4. Travel with me to [place]

Best for: TikTok, Instagram Reels, and YouTube

Idea overview: Follow an employee or team member as they travel for work—whether it’s to attend a conference, visit a client, or join a company offsite. Capture travel snippets like packing, airport moments, event highlights, and behind-the-scenes clips of meetings or team bonding. Mix in voiceover commentary or quick captions to make it personal and engaging.

Why it works: It shows the dynamic, exciting side of your company and gives audiences a peek into the experiences your team gets beyond the office. These videos build brand personality, showcase opportunities for growth and connection, and help potential hires picture themselves as part of your journey.

5. A day at the office

Best for: LinkedIn, Instagram, and YouTube Shorts

Idea overview: Show what a typical day looks like at your office — from morning coffee and team meetings to brainstorming sessions, lunch breaks, and after-work hangouts. Include shots that capture your workspace, team interactions, and the overall vibe of the environment. Add light background music or quick team interviews to bring energy and authenticity.

Why it works: It gives viewers a feel for your company culture and atmosphere, helping potential hires and clients visualize what it’s like to work with your team. These videos humanize your brand, highlight collaboration, and can even boost office pride among employees who see their workplace showcased in a fun, authentic way.

6. Behind the scenes of a product launch or event

Best for: LinkedIn, Instagram, and YouTube

Idea overview: Showcase what goes into bringing a big moment to life — whether that's launching a new product, hosting a webinar, or preparing for a company event. Capture behind-the-scenes clips of brainstorming sessions, setup, rehearsals, last-minute fixes, and team celebrations once it’s live. You can mix short, candid moments with polished highlights for a dynamic storytelling flow.

Why it works: Audiences love seeing the effort and teamwork behind major milestones. This format highlights your brand’s creativity, collaboration, and attention to detail while giving followers a sense of ownership and excitement. It’s also great for employer branding as it shows that your team thrives under pressure and celebrates wins together.

7. How we stay creative/connected

Best for: LinkedIn, Instagram, and TikTok

Idea overview: Show how your team keeps ideas flowing and relationships strong, especially through brainstorming rituals, creative workshops, casual coffee chats, or team-building activities. Capture moments that reflect your culture: virtual idea boards, collaborative whiteboard sessions, Friday check-ins, or even offbeat traditions like meme-sharing or themed meetings.

Why it works: It highlights the human side of your company and the culture that fuels your creativity. Viewers see that your brand values collaboration, innovation, and connection—not just output. These authentic glimpses make your team relatable and inspire trust from both potential hires and customers who want to work with people that genuinely enjoy what they do.

8. Work-life balance edition

Best for: Instagram, TikTok, and YouTube Shorts

Idea overview: Highlight how employees balance their professional responsibilities with their personal lives. Show moments like morning routines, focused work sessions, afternoon breaks, hobbies, family time, or post-work relaxation. The goal is to create a genuine, relatable portrayal of how your company supports balance and flexibility—whether employees work remotely, hybrid, or on-site.

Why it works: Work-life balance is a major factor for today’s workforce, and showing it in action builds trust and credibility. It helps position your brand as one that values well-being, not just productivity. These videos resonate emotionally, attract potential hires, and strengthen your company’s image as a supportive and people-first workplace. 

Create day-in-my-life videos with PlayPlay

PlayPlay makes it super easy to create engaging day-in-my-life videos, even if you're doing it for the first time. 

You can customize our day-in-my-life video template to get ready-to-use content in just a few minutes. Or use our AI video assistant to create a content draft from just prompts. Whichever option you choose, you'll be sure to get professional and high-quality video content to share on social media, use for employer branding, and so much more. 

Want to get started? Try PlayPlay for free for seven days.