Keep Every Video On-Brand, Effortlessly
Import your assets once, and PlayPlay automatically applies your logos, colors, and fonts—so every video stays on-brand without extra effort.
Ensure Brand Consistency Across All Your Videos
With Advanced Branding options in PlayPlay, your brand identity is applied automatically across all your video projects. Import your brand assets once, and they’ll seamlessly adapt to every video use case—from marketing to internal communications—without extra effort.
Whether you’re a brand coordinator managing company-wide consistency or a content manager creating videos daily, Advanced Branding helps you streamline workflows, save time, and maintain a polished, professional look on every platform.
How Advanced Branding Works in PlayPlay
1
Set Up Your Brand Once
Import your logos, brand colors, fonts, and design elements into a centralized settings page.
2
Apply Branding to Every Video
Your brand identity is automatically integrated into all video projects, ensuring consistency across every use case.
3
Control Access & Customization
Lock core brand assets while allowing teams to customize within defined guidelines—so videos stay on-brand without losing creativity.
4
Export & Share with Confidence
Deliver professional, fully branded videos in minutes, ready for marketing, internal comms, social media, and beyond.
Save Time on Every Video
No more tedious manual adjustments—logos, fonts, and colors are automatically applied the moment you start a new video. Advanced Branding ensures that every project is instantly on-brand, eliminating repetitive formatting tasks. Whether you're creating content for marketing, internal communications, or social media, you can focus entirely on crafting compelling stories instead of adjusting design elements.
Deep Customization for Any Scenario
While branding settings remain centralized, Advanced Branding gives you the flexibility to adapt visuals for different types of videos. A corporate announcement may need a sleek, professional look, while a social media campaign might call for a bolder, more eye-catching approach. With predefined templates and adaptable branding options, every video maintains a consistent identity while being tailored to its purpose and audience.
Involve All Teams Securely
Give your teams the ability to create professional, on-brand videos without the risk of inconsistency. With Advanced Branding, key brand elements—such as logos, fonts, and colors—can be locked, ensuring compliance with brand guidelines. At the same time, creators retain the freedom to personalize content within approved boundaries, making collaboration smoother while keeping every video aligned with your company’s visual identity.
Keep Every Video On-Brand, Automatically
Say goodbye to manual branding adjustments and hello to a seamless, scalable workflow. With its advanced branding options, PlayPlay ensures your brand identity is consistently applied—saving time while keeping full creative control.
Try for FreeFrequently Asked Questions
Have questions? We’re here to help.
What is Advanced Branding in PlayPlay?
Advanced Branding is a centralized branding page that allows you to import your brand assets once and apply them automatically to every video. This ensures consistent logos, fonts, colors, and design elements across all your video projects—without the need for manual adjustments. With Advanced Branding, teams can quickly create professional, on-brand videos while brand managers maintain full control over branding guidelines.
How does PlayPlay help maintain brand consistency?
By centralizing all branding elements in one settings page, PlayPlay automatically applies your logos, colors, and fonts to every video template. This means that every video follows your brand guidelines—whether it’s created by marketing, internal communications, or sales teams. Brand coordinators can also lock key assets like backgrounds, transitions and outros, ensuring teams create within set guidelines while still having the flexibility to customize content for different video use cases.
Can teams collaborate while keeping branding under control?
Yes! Advanced Branding is designed for secure collaboration. Brand managers can define and lock brand assets, while allowing different teams to create videos without risking inconsistencies.
This means:
- Coordinators maintain full control over logos, colors, fonts.
- Teams can create engaging, on-brand videos without needing design expertise.
- Everyone saves time by eliminating the need for manual formatting.
What elements can I customize in Advanced Branding?
With Advanced Branding, you have full control over your brand identity, ensuring every video remains consistent and professional. You can customize and manage:
- Logos – Set primary and secondary brand logos to be automatically applied to all videos.
- Brand Colors – Define a brand-approved color palette for text, backgrounds, and overlays.
- Fonts & Typography – Choose from your brand’s fonts and styles to maintain visual consistency.
- Templates & Layouts – Apply predefined video structures to align with your brand’s guidelines.
- Backgrounds, Transitions & Outros – Customize video backgrounds, ensure smooth transitions, and set up branded outros for a polished final touch.
With PlayPlay, you decide which elements should be locked for consistency and which can be adjusted for flexibility, giving different teams the ability to create on-brand videos while staying within established guidelines.
Can I update branding settings if my brand evolves?
Yes! If your brand undergoes a refresh—such as a logo update, color change, or new typography—you can update the settings in one place, and the changes will be automatically reflected in all future videos.
This eliminates the hassle of rebranding individual projects, ensuring your content always aligns with the latest visual identity.
What our customers say about PlayPlay
It is so easy to edit on PlayPlay, it's almost comical. People are amazed that I can turn around a video in 10 minutes.
Steve Jamieson
Associate Manager of Field Communications @ Novo Nordisk
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PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.
Tania Rahman
Social Media Director @ Fast Company
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It was often difficult… outsourcing video production makes the process more lengthy and not all creative decisions were under our control. With PlayPlay, we are much more intentional about planning and creating new visual content.
Aimée Knight
Public Relations Officer @ Heifer
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I love how fast it is to create videos with PlayPlay. Before, it would take weeks from the creative brief to the delivery of the video by the agency. Now it’s just a matter of hours and the videos look just as good!
Kirsten Humphrey
Digital Marketing Director @ Heineken UK
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With its AI features and templates, PlayPlay allows me to quickly create simple, dynamic videos without having to use complicated software. It’s helped me increase my content output, as well as reach and engagement on Reels.
Nate Goold
Social Media and Online Reputation Manager @ The University of Kansas Health System
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Since PlayPlay, we've increased video views on our social media platforms by over 165% quarter over quarter.
Sarah Hirsch
Brand & Marketing Strategist @ Gundersen Health System
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PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!
Nicolas Ospina Ramirez
Senior Communications Director @ Schneider Electric
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80% of our social media content is now made with PlayPlay.
Alexis Bernard
Head of Social Media @ Crédit Agricole
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PlayPlay is easy to use, affordable, and helps us create quality video content at a fraction of the cost. We love the quality of the images, stock video and illustrations. The transitions are easy to use and regular updates are much appreciated.
Katie K.
Director of Marketing @ Industrial Electric Mfg. (IEM)
