Build Trust & Stand Out in Energy & Utilities with Impactful Videos

Build brand trust and loyalty, educate audiences, and showcase innovation with engaging video content.

Build Trust & Stand Out in Energy & Utilities with Impactful Videos

3,000+ companies already trust PlayPlay

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best rated by our customers
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Get Closer to Your Core Audience With Video

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Build Stakeholder Trust & Engagement

Project updates, sustainability reports, executive messages: Share clear, engaging messages with video to foster stakeholder involvement and trust.

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Stay Ahead of the Competition

Product and service launches, expert interviews, conference highlights: Highlight your R&D and thought leadership with video to solidify your position as an energy and utilities industry leader.

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Educate & Empower Your Audience

Explainers, ‘Did you know’ or ‘How it works’ videos: Create educational videos to simplify information and position your company as a trusted, knowledgeable source about energy and utilities.

Our Energy & Utilities Clients Make Videos Their Audiences Love

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PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!

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Nicolas Ospina Ramirez

Senior Communications Director @ Schneider Electric

Together with Schneider Electric

What our customers say about PlayPlay

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    It is so easy to edit on PlayPlay, it's almost comical. People are amazed that I can turn around a video in 10 minutes.

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    Steve Jamieson

    Associate Manager of Field Communications @ Novo Nordisk

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    PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.

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    Tania Rahman

    Social Media Director @ Fast Company

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    It was often difficult… outsourcing video production makes the process more lengthy and not all creative decisions were under our control. With PlayPlay, we are much more intentional about planning and creating new visual content.

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    Aimée Knight

    Public Relations Officer @ Heifer

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    I love how fast it is to create videos with PlayPlay. Before, it would take weeks from the creative brief to the delivery of the video by the agency. Now it’s just a matter of hours and the videos look just as good!

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    Kirsten Humphrey

    Digital Marketing Director @ Heineken UK

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    With its AI features and templates, PlayPlay allows me to quickly create simple, dynamic videos without having to use complicated software. It’s helped me increase my content output, as well as reach and engagement on Reels.

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    Nate Goold

    Social Media and Online Reputation Manager @ The University of Kansas Health System

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    Since PlayPlay, we've increased video views on our social media platforms by over 165% quarter over quarter.

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    Sarah Hirsch

    Brand & Marketing Strategist @ Gundersen Health System

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    PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!

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    Nicolas Ospina Ramirez

    Senior Communications Director @ Schneider Electric

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    80% of our social media content is now made with PlayPlay.

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    Alexis Bernard

    Head of Social Media @ Crédit Agricole

Build Audience Trust with Impactful Videos.

Explainer videos, sustainability reports, expert interviews…create your first Energy & Utilities video in minutes with PlayPlay. No video editing experience needed.

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Frequently Asked Questions

Have questions? We’re here to help.

Why should Energy & Utilities organizations create videos?

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Energy & Utilities organizations should create videos to effectively communicate complex technical and regulatory information, build trust with stakeholders, and enhance public understanding of energy concepts. Videos can showcase innovation, sustainability efforts, and operational updates, making information more accessible and engaging. They also help position your organization as a leader in the industry, improving brand visibility and trust. With higher engagement rates than text, videos are a powerful tool for staying competitive in the digital landscape.


What types of videos can be created for the Energy & Utilities sector?

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Various types of videos can be created for the energy & utilities sector: 

  • Educational videos: energy conservation tips, how-to-guides, explainer videos.  

  • Promotional videos: product or service descriptions, new offers, testimonials. 

  • Community engagement videos: corporate social responsibility (CSR) initiatives, public service announcements (PSAs).

  • Internal training and communication videos: onboarding videos, industry knowledge videos, process and procedure videos. 

  • Crisis communication videos: emergency response updates, safety instructions, customer support.

Sustainability and innovation videos: green energy projects, technological developments.  


What are the best practices to create an engaging video?

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Here are some best practices for creating an engaging video for any audience: 

  • Begin with an intriguing hook: a surprising fact or stat, a dramatic image, a challenge to be solved, etc.

  • Add high-quality visuals and audio to create a professional, polished look. 

  • Use smooth transitions between segments to maintain a dynamic flow. 

  • Incorporate infographics and motion design animations to enhance your message and keep viewers engaged. 

  • Add subtitles to your videos to ensure accessibility.

  • Maintain consistent branding with your corporate logos, colors, and fonts.

  • Include interview testimonials from employees, clients or community members to infuse authenticity into your messages and make your content more relatable.

  • End your video with a straightforward, easy-to-follow call to action: “sign up here”, “read more”, “share the video”, or “contact us”