Help Your Message Land With Dynamic Elements
Guide the eye, highlight key points, and keep your video moving with Dynamic Elements—text, icons, illustrations and shapes.
Use Simple Visuals to Make Your Point Stick
When you're putting together a video, you often know exactly what you want your viewer to focus on—but the message can get lost without a little help. That’s where Dynamic Elements come in.
A number that pops up at the right moment. A subtle icon pointing to the key takeaway. A bit of color that helps the message stick.
Dynamic Elements in PlayPlay help you do just that—add small, meaningful touches that make your content easier to follow and more engaging to watch. You don’t need to be a motion designer. Just pick what you need, drop it where it makes sense, and your video starts to feel clearer, more structured, and more you.
How to Use Dynamic Elements in PlayPlay
1
Select Your Video Format
Choose from PlayPlay’s pre-designed templates or start from scratch.
2
Add Dynamic Elements
Insert text, emojis, icons, or visuals directly into your scenes, and position them exactly where you want them.
3
Customize Timing & Placement
Decide when and where each element appears—ensuring the perfect rhythm for engagement.
4
Preview & Export
Watch your video come to life, make final tweaks, and export your video in high quality.
Draw Attention to What Matters Most
There are always a few moments in your video that matter more than the rest. A stat that drives your point home. A quote that needs to stand out. A feature you don’t want people to miss. With Dynamic Elements, you can place highlights exactly where they’re needed. Arrows, shapes, bold text—it’s about guiding the eye without overwhelming the viewer. Your message lands clearly, and the important stuff doesn’t get lost in the noise.
Give Your Video a Sense of Flow
Ever watched a video that just felt… flat? One scene after another with no real rhythm? Dynamic Elements help fix that. By adding a few visual cues—like a title that pops in, or a graphic that marks a transition—you help people follow along more easily. It’s a simple way to add structure and keep things moving, especially when you’re explaining something or walking people through a process.
Add Personality, Without Losing Professionalism
Your videos should look like you. Whether that means using brand colors, adding a touch of humor, or keeping things clean and minimal, Dynamic Elements give you flexible options to show your style. It’s not about adding animations just for the sake of it. It’s about supporting your message in a way that feels natural, aligned, and easy to watch. Everything stays on-brand—and feels more human, too.
Make Your Videos More Dynamic—Try It Today!
Engagement starts with movement, emphasis, and clarity. Bring your videos to life with PlayPlay’s Dynamic Elements and create content that captivates from start to finish.
Start your free trialFrequently Asked Questions
How to Use Dynamic Elements in PlayPlay
What are Dynamic Elements?
Dynamic Elements are animated on-screen elements that help make your videos more engaging and interactive. With PlayPlay, you can easily add text, emojis, shapes, icons, and visuals, placing them exactly where and when you need them in your video. These elements automatically bring movement and emphasis to key moments, making your content stand out without requiring advanced editing skills.
How do Dynamic Elements improve video engagement?
Static videos can struggle to hold attention, but movement naturally draws the eye. Dynamic Elements help guide your audience’s focus, highlight important details, and break up dense information to keep viewers engaged. Whether it’s text appearing at the right moment, a key number popping up, or an icon reinforcing an idea, these small visual cues make your videos more dynamic and effective.
What types of Dynamic Elements can I add?
PlayPlay allows you to insert and customize a variety of elements, including:
- Text – Reinforce key messages with animated text overlays.
- Emojis – Add a playful or expressive touch to your content.
- Shapes & Icons – Visually highlight key points or structure your information.
- Images & Visuals – Enrich your video with additional media elements.
Each element is designed to integrate seamlessly into your video, helping you capture attention while keeping a polished, professional look.
Can I control when and where Dynamic Elements appear in my video?
Yes! PlayPlay’s intuitive interface lets you place and time each element precisely. You can decide exactly where an element appears on the screen and choose the perfect moment for it to pop up or fade out. This ensures your visuals complement your message rather than distracting from it.
Do I need animation skills to use Dynamic Elements?
Not at all! PlayPlay automatically applies smooth animations and transitions to each element, meaning you don’t have to worry about manual keyframing or complex settings. Simply choose your element, adjust its timing, and let PlayPlay handle the rest.
Can I try Dynamic Elements for free?
Yes! You can start a free trial today to explore PlayPlay’s Dynamic Elements and see how they can enhance your videos.
What our customers say about PlayPlay
It is so easy to edit on PlayPlay, it's almost comical. People are amazed that I can turn around a video in 10 minutes.
Steve Jamieson
Associate Manager of Field Communications @ Novo Nordisk
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PlayPlay helps us create high-quality videos while keeping up with the fast pace of social media.
Tania Rahman
Social Media Director @ Fast Company
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It was often difficult… outsourcing video production makes the process more lengthy and not all creative decisions were under our control. With PlayPlay, we are much more intentional about planning and creating new visual content.
Aimée Knight
Public Relations Officer @ Heifer
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I love how fast it is to create videos with PlayPlay. Before, it would take weeks from the creative brief to the delivery of the video by the agency. Now it’s just a matter of hours and the videos look just as good!
Kirsten Humphrey
Digital Marketing Director @ Heineken UK
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With its AI features and templates, PlayPlay allows me to quickly create simple, dynamic videos without having to use complicated software. It’s helped me increase my content output, as well as reach and engagement on Reels.
Nate Goold
Social Media and Online Reputation Manager @ The University of Kansas Health System
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Since PlayPlay, we've increased video views on our social media platforms by over 165% quarter over quarter.
Sarah Hirsch
Brand & Marketing Strategist @ Gundersen Health System
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PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!
Nicolas Ospina Ramirez
Senior Communications Director @ Schneider Electric
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80% of our social media content is now made with PlayPlay.
Alexis Bernard
Head of Social Media @ Crédit Agricole
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PlayPlay is easy to use, affordable, and helps us create quality video content at a fraction of the cost. We love the quality of the images, stock video and illustrations. The transitions are easy to use and regular updates are much appreciated.
Katie K.
Director of Marketing @ Industrial Electric Mfg. (IEM)
